قبل عام تقريبًا، قمت بمشاركة منشور على حسابي الشخصي على منصة لينكدإن (تحت حملة توعية awareness organic campaign بالخدمات التي أقدمها). خلال ساعتين من مشاركة المنشور، وصلني إيميل من أحد مدراء الأقسام في أحد الشركات الهندسية، يطلب منّي مساعدته في إعادة كتابة محتوى تقني “مستعجل” لأحد عملائهم؛ لأن جميع موظفينه مشغولون بمهامّ أخرى، وأنه رأى … Read more
Did you know that 68% of businesses struggle with market entry due to insufficient marketing resources? [According to the Export Development Canada EDC] Are there actual $$ consequences of neglecting export materials? Mmmmm, only a few: What should I do today to mitigate these risks? It’s crucial for you as a manager/founder to invest in … Read more
What if you could completely free up your sales team to close deals! In general, sales reps spend 20% to 30% of their time on non-sales activities like writing email templates, cold call scripts, etc. These time-consuming activities can significantly hinder their productivity and impact their ability to focus on what they do best: SELLING … Read more
Just imagine with me: You launch a product that’s years ahead of its time, you choose the right niche, the technology is sound, but it’s FALLING FLAT. The problem isn’t the product; it’s the approach. Yep, it’s time for that new strategy! When launching a new product /service/feature, FOUNDERS often encounter this situation: 📌 They do the … Read more
The ultimate goal for you as a sales or a marketing manager is really one of the same: “Using your company’s resources to drive sustainable revenue”, no? Having solid marketing and sales materials, such as customized pitches, a website, a company profile, user manuals, along with “aligned” sales and marketing efforts, is key to achieving … Read more